About Us

14 years experience in brand strategy, brand development and the implantation of brand voice across multiple communication platforms.

Lily obtained her initial experience working as an in-house marketer for Muir Glen, Barbara’s Bakery and White Wave/Silk. Working as a freelance strategist, she partnered with Firefly in 2005, with a specialty in brand strategy/brand voice & personality development, and implementation of that voice across multiple vehicles of communication. She excels at listening to clients and consumers and creating brand strategy, brand voice and brand communications that reflect the authentic “what” to the target “who” in a meaningful way.

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